CHALLENGEÂ Hudson Valley Center for Neurofeedbackuses neurofeedbackâ€”a medication free approach to treat ADHD, anxiety, depression, traumatic brain injury, Autism Spectrum Disorder, sleep issues and problems in peak performance. As a little known treatment, explaining the process is critical to developing new client relationships. HVCNFâ€™s old website used explanatory videos featuring a specialist known in the industry that lacked the compassionate, respectful manner employed by principles Dr. Dan Meyer and Barbara Monaco.
FULL DECK DESIGN SOLUTIONÂ Full DeckÂ designed an animated scrapbook to quickly convey the powerful impact neurofeedback is having on HVCNFâ€™s clientsâ€”a first family vacation with an autistic child, improved grades of a teen with ADHD. Then, Full Deck identified YouTubeâ€”more popular with people ages 18-34 than TVâ€”as an ideal place to talk about neurofeedback. We created aÂ YouTube channel for HVCNFÂ branded with the same design as the website. To keep the cost of video production down, Dr. Dan and Barbara recorded videos using their iphone to explain the treatment process and how they work. The site also features case studies and news about developments in the field making it a searchableâ€”and findableâ€”resource for people afflicted with brain challenges.